The IGNITION project was a semester long exercise in designing a brand from the ground up for a brewing company. Packaging, bottles, logos, advertisements, stationery and vehicle wraps were all developed as a part of a cohesive brand identity.
Clean, powerful graphics are an essential part of building a recognizable brand and creating a distinctive look unique to IGNITION. Featured here is a brief look at the packaging design, brew logos, company logo, and vehicles.